Web site Design Terminology | GoDaddy Professional

All about accessibility

While you’re hustling, time is cash and that cash is available in cash, not payments. It’s why we made our Web site Terminology Glossary for internet professionals. This free useful resource for designers, builders, entrepreneurs or anybody else makes it simpler explaining technical stuff to purchasers.

Somewhat than a prolonged back-and-forth, rapidly discover definitions that break it down in actual phrases. Begin getting time again — and put extra of these cash within the financial institution.

Web site Terminology Glossary: Net Design, Vol. 2

Which content material goes the place, and why does it look that means? Making certain purchasers can establish completely different features of an online design permits you to extra successfully clarify your selections. It additionally helps purchasers keep away from feeling like they’re not concerned within the course of when it’s their cash on the road.

Assist them (and your self) smoothy get by the construct course of with these primary phrases associated to internet design.

Associated: Web site Terminology Glossary: Net Design, Vol. 1


Design selections that make your web site simpler to make use of by anybody, no matter impairments or disabilities, fall below the broader class of accessibility. For instance, textual content would possibly enlarge to be extra simply learn by folks with visible impairments. Or that textual content could possibly be damaged into smaller sections and written in a less complicated vogue to accommodate guests with problem studying.

It’s kinda like

In some areas, buildings are required to have ramps and handrails to make them extra accessible to disabled people. These options are like brick-and-mortar variations of an internet site’s accessibility design parts.

You additionally would possibly hear

ALT tag, person expertise (UI), a11y


To assist the visually impaired expertise an internet site, photographs might be tagged with descriptive textual content {that a} browser reads aloud. This textual content is known as an ALT tag, and never solely helps guests, however may also enhance the web site’s search engine rating.

It’s kinda like

A private assistant to the visually impaired would possibly describe objects or conditions to their shopper. ALT tags are these descriptions, delivered by an online browser as a substitute of one other particular person.

You additionally would possibly hear

picture description, picture title, picture search engine marketing (search engine marketing)


Containers on an online web page that show content material like textual content and pictures vertically, or one atop one other, are columns. A wider column positioned within the middle of the web page would possibly show vital textual content. A narrower column positioned on one facet of that web page is likely to be used to conveniently place contact info, a map or a contact type.

It’s kinda like

Did you ever play the sport Battleship as a child? While you lined up that plane provider vertically, it was like putting internet content material in a column on the web page.

You additionally would possibly hear

person expertise (UI), row


The visible look of options on an online web page is often specified by a cascading fashion sheet (CSS). Your CSS can decide issues like fonts, the drop shadow beneath a picture or textual content, or animation results. When you arrange CSS, it may be used throughout a number of pages of an internet site.

It’s kinda like

While you’re constructing a home, a common contractor takes care of stuff like framing and electrical energy. As soon as they’re carried out, an inside decorator handles finer particulars all through the house like carpet and wallpaper. CSS is like the inside design of a house.

You additionally would possibly hear

types, person expertise (UI), attribute, dad or mum, little one


Have you ever each opened an internet site and seen on the tab of your browser the corporate emblem or one other small picture? These are referred to as favicons and might be uploaded to your web site so that they show in guests’ browsers. Many advertising specialists immediately will insist that favicons are important to constructing a model on-line.

It’s kinda like

In an workplace constructing, particular person companies would possibly place indicators outdoors to assist guests know the place they’re going. Amid a bunch of open browser tabs, favicons can present the identical expertise.

You additionally would possibly hear

browser, tab, emblem


In streamlined internet design, similar to cellular layouts, guests click on on a stack of horizontal traces to open the web site menu. This “hamburger” has turn into a common image to let folks know the place to begin navigating an internet site.

It’s kinda like

The distinctive shapes of cease and yield site visitors indicators let motorists know, at a look, the right way to proceed on the highway forward. The hamburger offers web site guests the identical form of heads-up.

You additionally would possibly hear

navigation, menu, cellular design, responsive design

Touchdown web page

On-line advertising content material like emails or social media adverts often encourage the viewers to click on a button for extra info. These buttons take them to touchdown pages, which embody content material particular to the provide. Touchdown pages additionally let entrepreneurs measure the effectiveness of their adverts, as they’re straight related.

It’s kinda like

In case you watch daytime TV, you’ll finally see an infomercial urging you to name a toll-free quantity. It’s doubtless that quantity is devoted to that advert marketing campaign and never for common use — a verbal touchdown web page of types.

You additionally would possibly hear

name to motion (CTA), e-mail advertising, click-through price (CTR), show promoting


When textual content will get added to an online web page, area limitations could cause the primary sentence of a paragraph to interrupt with solely a single, longer phrase in it. These orphans — so referred to as as a result of they’ve a future however no previous — make textual content tough to learn and muddle a design. In case your web page shows an orphan, it’s smart to decide on a shorter phrase or alter the general size of textual content.

It’s kinda like

In case you construct a brick wall, chances are high bricks on the ends will probably be too lengthy and have to be lower to suit. Orphans are like these bricks.

You additionally would possibly hear

person expertise (UI), widow

Responsive design

Fashionable internet design instruments let designers create a number of variations of a web page. They’ll detect a tool used to view it, after which serve up the model of the design that most closely fits. It’s frequent to have responsive designs accommodating desktop view, in addition to tablets and smartphones of assorted sizes.

It’s kinda like

Skilled photographers often carry a number of lenses to make sure an thought discipline of view for several types of photographs. Responsive design ensures your web site is at all times seen by essentially the most acceptable lens.

You additionally would possibly hear

person expertise (UI), cellular view, desktop view, breakpoints


Containers on an online web page that show content material like textual content and pictures horizontally, or facet by facet, are rows. In internet design, putting rows above or beneath vertically positioned content material can improve the structure by avoiding a way of repetition.

It’s kinda like

Did you ever play the sport Battleship as a child? While you lined up that cruiser horizontally it was like putting internet content material in a row on the web page.

You additionally would possibly hear

person expertise (UI), column

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