Web site Builders Terminology Glossary | GoDaddy Professional

Study the lingo

Whenever you’re hustling, time is cash and that cash is available in cash, not payments. It’s why we made our Web site Terminology Glossary for internet professionals. This free useful resource for designers, builders, entrepreneurs or anybody else makes it simpler explaining technical stuff to purchasers.

Moderately than a prolonged back-and-forth, shortly discover definitions that break it down in actual phrases. Begin getting time again, and put extra of these cash within the financial institution.

Web site Terminology Glossary: Web site Builders, Vol. 1

With a content material administration system, it’s straightforward to imagine purchasers are acquainted with the platform and among the lingo. This may create frustration for purchasers with a primary, CMS-agnostic vocabulary. And it may positive be a trouble for you, when an excessive amount of time will get spent explaining the distinction between an extension and a plugin.

Skip all that noise with these stripped-down definitions. The purpose right here is treating purchasers proper whereas letting you’re taking again time that will in any other case be used for hand-holding.

Admin space

When you log in to an internet site builder, you’re in its admin space. It’s a spot the place you’ll be able to modify the looks of a web site, management its options, and deal with issues like upkeep and safety. You usually attain an admin space via your webhosting account or by including one thing like /admin to the very finish of a web site’s internet deal with.

It’s kinda like

On giant seagoing vessels, instructions come from the bridge. Entrance there, the captain directs varied crews on the ship. With an internet site, an admin space is just like the bridge. You may management the entire web site from there.

You additionally may hear

management panel, again finish, dashboard, editor

Again finish

The again finish of an internet site isn’t seen to guests, however is accessible by the positioning proprietor and licensed people. Most work executed on an internet site’s look or performance occurs on its again finish. It’s vital to safe entry to this space, because the again finish provides you management of the positioning and might include invaluable knowledge like clients’ cost data.

It’s kinda like

In The Wizard of Oz, pulling again a curtain revealed all of the levers and buttons used to create the looks of a strong wizard. An internet site’s again finish is like going behind that curtain.

You additionally may hear

admin space, again finish, database, server

Content material administration system (CMS)

Creating even a primary web site usually requires plenty of technical expertise, resembling coding, software program, and a command-line interface. A content material administration system (CMS) like WordPress or Joomla replaces these difficult programming instruments with an easy-to-use management panel, letting you merely level and click on to alter the content material on an internet site.

It’s kinda like

For a lot of motorists, a handbook transmission is overwhelming with all of the gear adjustments approaching curves and hills. It’s far simpler to only put an automated transmission in park, drive or reverse. That’s how a CMS can simplify the expertise of managing an internet site.

You additionally may hear

CMS platform, WordPress, Joomla, Drupal, Magento


An internet site builder or content material administration system is powered by its core recordsdata, which management the interior workings. You may usually add further software program for brand new options and features, however the core provides the default performance of the web site. That’s a giant motive to run updates to core recordsdata as quickly as they’re out there.

It’s kinda like

You can also make every kind of customizations to an vehicle for efficiency and elegance. However the factor isn’t going wherever with no well-maintained engine. An internet site’s core is that engine.

You additionally may hear

updates, model X.X


Whenever you create or replace web site content material utilizing an internet site builder, you do it from an editor. Every web site builder usually has a particular identify for its editor, like Gutenberg for WordPress. You may even set up further software program to switch your editor expertise. However all of them basically do the identical factor: letting you’re employed with web site content material with out writing advanced code.

It’s kinda like

Whenever you get the munchies, it’s so much simpler to pop pre-made cookie dough into the oven as a substitute of busting out recipes and elements. Web site editors present the identical type of comfort if you’re cooking up web site content material.

You additionally may hear

again finish, visible editor, put up editor, web page builder, Gutenberg, Elementor, WPBakery, ARK, JCE, CKEditor, Setka

Featured picture

Should you’re utilizing an internet site builder to publish a weblog, you’ll want a featured picture for every put up. These show on the high of the put up and in any previews on social media. It’s a good suggestion to verify featured pictures are related to the subject of your weblog put up. And it appears to be like fairly slick once they embody branding parts like colours and fonts.

It’s kinda like

Hardcover books normally embody a jacket whose design matches what the guide is about. Nicely-crafted featured pictures do the identical factor.

You additionally may hear

OG picture, marquee, hero picture

Entrance finish

The entrance finish of an internet site is all the pieces guests can see — the textual content, pictures, menus and another parts they view or work together with. Through the use of an internet site builder, it’s potential to customise options and add content material to the entrance finish with out writing advanced code.

It’s kinda like

In The Wizard of Oz, characters noticed what they believed to be a strong wizard. However in actuality it was simply an bizarre individual behind a curtain pushing buttons and pulling levers. That wizard is just like the entrance finish of an internet site.

You additionally may hear

manufacturing web site, consumer expertise (UX), consumer interface (UI)


An internet site template is a premade design and placeholder content material that may simply be swapped out. You’ll usually see templates designed to be used by particular sorts of people and organizations, like a florist or building firm. Typically, the placeholder content material is created in a method that makes it appropriate to be used with out a lot modification. Usually, templates will be limiting, which is why you may rent an online designer that can assist you customise them.

It’s kinda like

Some housing subdivisions supply just a few totally different floorplans that owners then customise to make their very own. Web site templates supply the identical stability of effectivity and personalization.

You additionally may hear

internet design, theme


With content material administration techniques (CMS) together with WordPress, Drupal and Magento, a theme is the time period for a premade design that may be utilized to the web site and customised. Every of those CMS purposes has a central repository the place builders often add new themes, and a few supply premium themes that you could pay for. Prebuilt themes will be limiting. An internet designer will create a customized theme that matches precisely what you need.

It’s kinda like

You should buy a jacket in several colours and decorate or modify it. You can too purchase a costlier jacket that has extra performance. You can additionally get a tailor to make you a customized jacket.

You additionally may hear

internet design, template

Consumer position

Aa a safety measure, consumer roles restrict what a person can do once they’re engaged on an internet site. For instance, an creator position may solely permit the consumer to put up their very own content material on a weblog. An editor position may permit them to edit the content material of different customers. And there’s normally a task that gives full administrative entry to an internet site — this position must be granted sparingly.

It’s kinda like

In a name heart, a person could be licensed to take calls, however not concern refunds — a perform of a extra senior worker with better permissions. Customers roles for an internet site work the identical method.

You additionally may hear

tremendous administrator, administrator, editor, creator, contributor, subscriber

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