File codecs: JPEG, PNG, PDF — What’s the distinction?

Discover your format

So, you’ve simply created your masterpiece in GoDaddy Studio and now you wish to export it. However what file format do you have to use? Figuring out the fundamentals about picture file codecs is tremendous useful for getting probably the most out of your designs.

The quick story:

  • Designing one thing for the online? Use JPEG. 
  • Want a clear emblem or icon? Use PNG. 
  • Printing your design? Use PDF.   

Want greater than that? Learn on.

Breaking down file codecs

There may be extra to every file format than merely the place you’re utilizing it. To get a greater understanding, let’s have a look at every format individually.


PNGs will be partly clear. Sounds unusual for a picture, proper?

That is used for stand-alone internet graphics, like an icon or a emblem, and also you wish to layer this onto one other asset.

Whenever you export your picture as a PNG file, the area round your graphic will stay clear as a way to place it seamlessly right into a gross sales advert or e-mail signature, for instance.

Maybe you’ve seen a grey and white checkerboard behind a picture search outcomes — that signifies that it has a clear background.


This file format is right for the online.

Social content material, e-mail, weblog or banner — if it’s going surfing then it’s a secure guess to reserve it as a JPEG.

The reason is that these JPEG recordsdata will be compressed to a small measurement for a fast share or obtain. A number of the picture high quality may get misplaced within the compression, however for internet photographs that is often OK.


Time to print? That is the place the PDF file format shines.

Most printers will ask so that you can ship your design as a PDF file as it’s a common normal.

It is because PDFs are the most secure guess for conserving all of your design parts intact and avoiding any unwelcome surprises when transposing your design from a digital file to a tangible object.

Formatting can change between packages and computer systems, so that you wish to be certain you’re utilizing a PDF to maintain all the things the identical.

What about different file codecs?


You’ve most likely seen different file codecs like PSD (Photoshop), AI (Adobe Illustrator), TIFF (tagged picture file format) and plenty of extra. However, PNG, JPG and PDF are the three you’re most probably to run into and crucial you could know for creating photographs and designs on your small enterprise.

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