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Building a profitable startup is hard at the best of times. Right now, when the world as a whole is going through an unprecedented crisis, this task seems impossible. However, some companies manage to succeed and boost profitability despite the odds. Learning from their examples and restructuring your own business’s strategy will help you adapt and get through this difficult time.

Turn Your Brand into a Story

Even with lockdowns lifted, people today are reluctant to leave their homes and just shop around. Therefore, the importance and efficiency of online marketing have grown even further. But the level of competition has also increased. Therefore, you can’t just be satisfied with ads and a blog. You need to take your brand marketing to a new level. And one of the best