By David Smith

The coronavirus disease outbreak in the world severely damaged many industries, especially the healthcare and economic sectors. Hospitals and other healthcare facilities suffered from increased COVID-19-positive cases that led to the scarcity of healthcare equipment and materials. Businesses, large and small, began to put their operations on hold or started to close because of the considerable reduction of clients. In order to keep our businesses afloat, and possibly even growing, we need to understand coronavirus psychology. 

If 2020 becomes the year for COVID-19 pandemic, what will the future be for small businesses that play an important role in the world’s economy? How will they keep going to survive the year and make it to next year? Let us discuss these points in detail to understand better how coronavirus psychology may affect consumers and how small businesses can grow despite the pandemic. 

What Are the Psychological Effects of

By Simon Choi

As a small business owner, you are probably going through a lot of change right now. Your business will suffer if you and your employees are unable to adapt to change. Technology for example, has played a huge influence on how we work as well as satisfy customers.

Adaptability relates to an individual’s ability and willingness to respond to change. It is more important than ever in business to develop good soft skills and character traits in employees rather than only technical skills. This will enable the small business to better handle change and continue to grow.

So here are three vital soft skills to adapt to change effectively.

Problem Solving

Problem solving is an aspect of cognitive ability. All employees must be able to solve problems daily especially in a small business. For example, customer issues are presented to employees and must be resolved effectively.

You

By Lilit Broyan

While talking about retail or e-commerce business, one of the key moments in the life of a beginner entrepreneur is finding suppliers to purchase wholesale from.

In the world of the World Wide Web, it is quite easy to find a supplier for any product that comes to your mind. However, what is tough is finding the right supplier you can trust. If you fail selecting good suppliers in the beginning, your business growth will be at risk.

The post is going to present several useful tips on sourcing suppliers for your small business and how to work with them.

Domestic vs Overseas Suppliers

Before getting started, you need to identify whether you want to work with domestic or overseas suppliers.

When you choose domestic sourcing, lots of processes will be quite easy and fast, including the communication with suppliers. You will be able to get

By Tim Cook

One of the major event trends recently has been the event roadshow. This event style has become increasingly popular as a solution that has the potential to take a businesses event strategy to the next level. This is why this roadshow planning guide will be useful to you.

Planning an event means spinning numerous plates at once, but the logistical nature of event roadshows means that there are even more plates to keep an eye on. Pairing your roadshow with a holistic marketing approach can give you the edge when creating content, attracting the right consumer and delivering an ROI. However, such an approach does require a long run-up when it comes to planning and deliverables.

In this piece, I’ve put together an in-depth event roadshow planning guide, to ensure you can deliver a focused event marketing strategy.

What Is a Roadshow Event?

A roadshow event consists

By Chris Legaspi

As a small business owner, taking things to the next level will always be an objective, because who wouldn’t want to expand into new markets and grow profits sooner or later?

To make this happen, you’ll be needing investors to help you fund your start-up’s operations. You also want to create and sustain enough consumer demand the whole time for your product or service and business model since it’s one of the indicators that your business is ready to scale.

How, then, do you secure your business’s potential—even if it’s still in the early stages—to grow in the near future? Here are some ideas that have worked for today’s businesses, which most likely started from where you are right now.

1. Aim for Simplicity

The simpler, the better. It’s what most people are aiming for these days.

Since life can get really busy so quickly, people want

By Melanie Little

“Supporting local” doesn’t necessarily mean supporting small and local businesses in your community. “Local” is term that gets tossed around a lot lately. In fact, it’s used so much that it’s become a little kitsch. But what does it really mean? Well, technically, local can be used to refer to any business (large or small) that operates in your community.

Now here’s where the meaning of “local” can get a bit murky. When customers refer to a “local” business they usually mean a small locally-owned business. But “local” can also be used by big corporates to describe their locally operated branches in your community.

Phrases like “local business” or even “locally-owned business” might conjure up warm images of quaint mom-and-pop shops. But, clearly, that’s not always the case when the term “local business” is bandied about.

And why does this distinction matter? Well, as you’ll