Good online reputation is a critical success factor for your business because your online reputation influences your customers’ minds.
Small business owners often struggle to build a large customer base as they don’t have a big marketing budget to sway customers. Being perceived as unreliable or unfair can make it more difficult for small business owners to grow their customer base.
Need for Good Online Reputation
It takes time to build a brand. At the initial stage, your small business might not be a popular name in your industry.
When prospects or customers don’t know about your business, they try to find information about you.
In fact, 60% of online shoppers perform a search for the company when they are unfamiliar with it. What’s