Eff it. I gotta pay some bills, too. So I decided to sell out, and get a corporate sponsor. Please note that this will in no way effect the quality of my blog, which is to say it will still continue to be teh suck...
Luckily for us, we were able to find a sponsor whose product we can wholeheartedly endorse, having consumed it for breakfast throughout most of high school:
That right there was gold... Ice Cube rocking the mic for St. Ides. Excuse me... the "S-T-period-I-D-E to the S". It's a magically product that will put hair on your chest, and get your girl in the mood quicker while making your jimmy thicker.
Here's another classic one: the Wu-Tang Clan version:
That's the full song, and not the actual commercial. You Tube doesn't have the commercial, which cuts off in the middle of Ghost's verse (yep, he got herbed, a common theme back in the day), right at the 30 second mark... it's actually funny - the screen went black after he finishes his line "my rap is like a laser beam."
Also, the Rza really tore it up on this one. You can tell he was very excited to be doing this commercial... "on da SPOT, it was HOT, so I jetted up THE BLOCK"... the Rza is undoubtedly one of the greatest contributors to hip hop history ever. One of the top five hip hop producers all time. The rest? In my opinion: the entity known as Dr. Dre, DJ Premier, Prince Paul, Erick Sermon, and Marly Marl - newbies still have some proving to do, but Kanye and the Neptunes have solid cases that could be made.
More commercials? I was always fond of the Biggy St. Ides commercial... such a dope beat, and Biggy really dropped some smooth rhymes. That's par for the course, actually... almost every rapper that did these commercials really had great rhymes. Compare Jay-Z's Budweiser commercial to this:
The list of rappers who at one time did a St. Ides commercial, whether TV or just radio, is a who's who of the history of rap: Tupac, Snoop Dogg, Nate Dogg, Dr. Dre, the Geto Boys, EPMD, Eric B and Rakim, the Wu-Tang Clan, Method Man/Redman, and the Notorious B.I.G.
Here's a tidbit for ya hipsters: St. Ides is brewed by... Pabst. No doubt! PBRs and St. Ides both taste great chilled, and they are both great at killing your sperm.
We're going to leave you with the first St. Ides' commercial we can remember, featuring King Tee. The best part is how he calls out Old English:
Okay, hope you all enjoyed this little post.
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The best St. Ides commercial was the one with Snoop and Nate Dogg. That should've been released as a single.
"I tip toed through the door with a box of 4-0's..."